The Kirkwood
Wild in Art

A Wild in Art event brought to you by The Kirkwood.

Sponsors from across the region select their favourite Snowdog designs

Earlier this month, sponsors of Snowdogs Support Life, Kirklees were invited to an exciting talent showcase at Kirklees College, which celebrated the Snowdog designs created by local and national artists. At the event, every business and organisation who had signed up to become a large sculpture sponsor had the opportunity to select their three favourite designs.

The room was filled with a delightful selection of artwork, bursting with colour and pattern. Each design told a different story and some stunningly portrayed the rich heritage and culture of Kirklees. The shortlisted designs were reduced down from over 160 entries, all of which were created by local and national talent to capture the essence of the vibrant community art trail.

Upon arrival, sponsors were welcomed with a drinks reception and delicious canapes, which were skillfully put together and served by the chefs of tomorrow, current culinary students at the college.

Kicking the evening off, Michael Crowther, Chief Executive with The Kirkwood, spoke personally to guests about the impact their generosity will have on those living with a life limiting illness who rely on The Kirkwood for care, and delved into how their involvement will boost community morale and the local economy.

Palvinder Singh, Principal and Chief Executive with Kirklees College, then gave a quick overview of the college and the difference it makes to lives of young people looking to start their career.

He said: ‘At Kirklees College, we are passionate about engaging with the local community and taking part in the extraordinary Snowdogs Support Life, Kirklees art trail will celebrate the best of our rich history and shared culture, whilst putting on an event our whole community will be proud and raising money to support The Kirkwood, who provide vital care for people affected by any life limiting illness across Kirklees. It’s an honour to have hosted the Design Selection Event in our conferencing facilities.’

Finally, it was over to Kathryn Box, Events Manager with The Kirkwood to talk visitor through how the art selection would run. With so many fantastic, inspiring designs, the competition was fierce, but at the end of the evening every sponsor walked away having highlighted their top selections, one of which will be hand-painted onto their Snowdog sculpture.

The event was a great success, and all sponsors left happy and full of positivity about what is set to be a ground-breaking public art event for our region. Some sponsors opted for designs which resonated with their business messaging and ethos, while others choose concepts which delivered maximum design impact.

Claire Paxman, Brand Ambassador and Director of Global Training with Paxman comments: ‘The design selection event was a super evening with so much buzz and excitement for this wonderful Kirklees-wide project! There were so many fantastic, varied and eye-catching designs to choose from. Paxman are thrilled to be involved and excited to reveal our choice, along with the other sponsors very soon.’

Jennifer Gibson, Management Accountant, Group Treasurer and Pension Trustee with Reliance Precision adds: ‘There we so many fantastic designs to choose from at the design selection event – we were really spoilt for choice.’

We will be sharing some sneak peaks of the designs you can expect to see on the trail over the next few months as painting commences. We’re really looking forward to showing off the inspired designs which will appear along the trail, so be sure to follow our social pages or sign up to our newsletter to keep up to date.

There is still time to get your business involved in Snowdogs Support Life, Kirklees. This highly anticipated art trail will bring hundreds of thousands of visitors to our region for two whole months, and they could all be paying attention to your business. What’s not to enjoy? To find out how you can sponsor a Snowdog, please visit

To find out more about The Kirkwood’s mission to support people across Kirklees living with a life limiting illness, please visit


Snowdogs Support Life 2022